Real-World & Alternative DataCore researchlive in production

Attention Spike

Updated weeklyData needs: lowshort onlylong onlylong short

In plain terms

When Google searches for a ticker spike abnormally, retail piles in and overpays. Short-term the price runs, then mean-reverts.

How it works

Da-Engelberg-Gao 2011 "In Search of Attention": abnormal Google search volume (SVI z-score over a trailing 52-week baseline) predicts short-run overpricing — when SVI z > +2 retail piles in and the price mean-reverts over 2-4 weeks. Especially strong in retail-heavy names (small/mid-cap, meme stocks). Trends is weekly; we forward-fill onto the daily price index and use the harness's random-shuffle test to gate the small per-name edge.

Live results

7 times picked on its own · 28 times inside a blend (22 beat the stock) · updated 2026-06-06
This strategy is a frequent ingredient in blends that combine a few strategies on one stock. It has contributed to 28 such blended picks (22 of which beat simply holding the stock). Picking it on its own is only one of the ways it shows up.
How its picks scored vs. buy & hold
Each pick is graded on a recent year it was never tuned on, against simply owning the same stock
Where its edge concentrates
Share of picks in each company-size group that beat buy & hold
How often it trades
Active vs. patient. Bars on the left mean it waits for rare setups; bars on the right mean it trades often
Return vs. buy & hold
How much each pick beat or trailed simply owning the stock over the test year (extreme microcap moves trimmed)
Loading substrate evidence…

Data dependencies

  • Google trends svi

    Google search-volume index for the ticker as keyword.

Expected edge

Reported return
~3% on 2-week long; 6-month short basket
Tested over
2004-2008 (Da-Engelberg-Gao)

2-week long for spike, 6-month short basket for unwinding (Da-Engelberg-Gao 2011)

Example tickers where this is likely to fire

Illustrative only, the signal fires based on the live data, not a fixed list.

Related families

Explore Attention Spike on alphactor.ai

See which tickers this family is currently firing on, with live signals and rankings.

For informational and educational purposes only. Not financial advice. Learn more