Alt-Data#200tier 2live in productionNew
store traffic safegraph
cadence: Weeklydata: highlong onlyshort onlylong short
paper
2024
Source
Henkel, S.J., Yamada, T., Yoder, J.A. (2024). "Foot traffic and same-store sales surprises." Journal of Accounting Research.
Read the paper →
What it checks
SafeGraph foot-traffic accelerates → retailer's next earnings beats.
Mechanism
Weekly visits YoY +/-5% predicts SSS surprise for brick-mortar retail.
No production champion data for this family yet. Stats appear once the discovery pipeline promotes at least one strategy with this family tag.
Signal rule
weekly visits YoY > +5% → long; < -5% → short; universe: M/JWN/ROST/TJX/BURL/COST/WMT/TGT/HD/LOW/CMG/MCD; hold 30/60/90d
Data dependencies
daily_pricesAdjusted-close OHLCV for every US-listed ticker; primary price feed.
safegraph_visitsWorker data table — see services/worker schema.
Expected edge
- Paper alpha
- 100-300 bps
- Paper window
- T+0 to T+90d
100-300 bps over 30-90d.
Example tickers where this is likely to fire
Illustrative only — the signal fires based on the live data, not a fixed list.
Related families
Explore store traffic safegraph on alphactor.ai
See which tickers this family is currently firing on, with live signals and rankings.