Top Related Queries: What People Are Actually Searching About This Stock

Top Queries Aren't About Volume

The total volume view (interest over time) tells you *how much* people are searching for a name. The top queries view tells you *what* they're searching. The distinction matters because the what is where narrative lives. A spike in interest paired with top queries dominated by "[ticker] lawsuit" is a very different story than the same spike paired with "[ticker] earnings beat." The textual breakdown turns an anonymous volume chart into a readable summary of the conversation happening around the stock.

What the Top Queries Card Shows

The Top Queries card lists the 10–20 most common search queries that include the ticker or a canonical brand name, ranked by relative volume over the trailing 90 days. Each row shows the query text and a relative volume score (0-100). Queries that weren't in the top set a week ago are flagged as "new" so you can distinguish a stable Top-10 from one that has rotated in response to news. A companion lexicon filter strips out branded navigation queries ("[brand] login") that don't carry narrative information.

Reading the Signal

Three classes of query tell you most of what's tradeable. Product/service queries ("brand] pricing", "[brand] review") in the top set are structural demand signals; their stability over time is itself a quality measure. **Incident queries** ("[brand] lawsuit", "[brand] recall", "[brand] outage") appearing for the first time are red flags that need triage — cross-check [News immediately. Competitive queries ("[brand] vs [competitor]") are often the first signal that the market is starting to treat the competitor as an alternative, which compresses future multiples before revenue reflects it.

Where It Fits

Use this card alongside Interest Over Time to answer the two halves of the same question: "how much" and "about what." For shorter-horizon, noisier retail attention, overlay with the WSB Mention History card — when both Google Trends and WSB spike on the same ticker the same week, attention is broad-based (bigger move potential, both ways).

Open the Top Queries card → /app/stocks/AAPL/sentiment